Unlock the Full Potential of CTV Advertising
Event Details
Unlock the Full Potential of CTV Advertising Dive into the key concepts of supply addressability,
Event Details
Unlock the Full Potential of CTV Advertising
Dive into the key concepts of supply addressability, inventory merchandising, and empowering a publisher to sell their audiences effectively at scale for this special OTT.X Wednesday Webinar on May 29th.
Join ElementalTV’s Chief Revenue Officer, Albert Yu & Chief Strategy Officer, Shafi Mustafa for a deep dive into how publishers can better understand their audiences from a media buyer’s perspective.
The session will explore in detail tools which empower publishers to delve deep into the data of their audiences, enabling effective merchandising and strategic selling of their audience segments.
Equip yourself with the top strategies for thriving in this rapidly growing sector via an in-depth analysis of FAST, featuring critical insights and intelligence for leveraging future opportunities.
Learn how unifying data, context, and activation can enable CTV publishers to adopt an audience-centric revenue model, connecting with audiences across CTV to maximize monetization like never before.
If you’re a CTV publisher, don’t miss this opportunity to explore tools & tactics to better understand your audience and effectively merchandise inventory for driving revenue growth.
Speakers
Shafi Mustafa, Chief Strategy Officer, ElementalTV
Albert Yu, Chief Revenue Officer, ElementalTV
Time
(Wednesday) 10:00 AM - 11:00 AM(GMT-07:00)