OTT.X ONLINE LIVE


OTT.X will host its sixth OTT.X ONLINE LIVE Virtual Conference on March 20th, 2024.

The half-day event, which will serve as a primer for the 2024 OTT.X X-FRONTS, will bring the entire CTV/OTT community together virtually to explore the growing importance and prominence of AVOD & FAST to the industry and media buyers via a series of panels, presentations, and research findings.

Learn more about the rapid rise and popularity of AVOD & FAST and how they are being utilized to get the most out of ad buys, as well as revenue opportunities, operational issues, and projections for their future.

In our continued efforts to connect and nurture an inclusive and diverse OTT Ecosystem Enabling Innovation, Collaboration, and Competition, OTT.X is thrilled to present ONLINE LIVE for free .


Topics to be discussed at this year’s ONLINE LIVE

- Improving the FAST user experience
- Contextual Targeting
- When will FAST just be TV
- Maximizing Value for Advertisers & Brands
- Global FAST trends
- Much More!




SPEAKERS


David Bloom

Senior Contributor
Forbes


Bill Condon

Vice President, Enterprise Sales & Partnerships
Xumo


Thomas Dodson

Senior Director, Platform Operations, Programming & Content
Roku


Cameron Douglas

SVP, OTT/Streaming
Fandango


James Duvall

Principal Analyst – Head of Entertainment
Futuresource Consulting


Tom Gennari

CEO
BB Media


Fred Godfrey

Co-Founder & CEO
Origin


Kirby Grines

Founder & CEO
43Twenty


Stephen Hodge

CEO
OTTera


Jason Jewett

Lead Product Manager
Sling Freestream


Michael Kohn

Principal
Michael Kohn Consulting


Don Lupo

Executive Director
ThinkLA


John Marchesini

Co-Founder, COO
IndiCue


Siva Natarajan

SVP, Strategy, Business Operations & New Product Initiatives
Amagi


Erick Opeka

President & Chief Strategy Officer
Cineverse


Katherine Pond

Group Vice President, Platform, Content, & Partnerships
VIZIO


Andrew Rosenman

VP, Head of Advanced TV Strategy & Partnerships
Equativ


Ken Weiner

CTO
GumGum


Alan Wolk

Co-Founder and Lead Analyst
TVREV


Guney Yasavur

Vice President
Cineplex




SCHEDULE

Click on Sessions to See More Info

OTT.X ONLINE LIVE AGENDA

19:45 AM | Opening Remarks

Opening Remarks

Speakers

Cameron Douglas, OTT.X Chairman, SVP, OTT/Streaming, Fandango
Mark Fisher, CEO, OTT.X

29:50 AM | Defining TV Today and Tomorrow

When will FAST just be TV? What will it take for consumers to abandon traditional TV in favor of what’s now FAST? Are YOUTUBE and TIKTOK TV?

Moderator

Andrew Rosenman, VP, Head of Advanced TV Strategy & Partnerships, Equativ

Speakers

Bill Condon, Vice President, Enterprise Sales & Partnerships, Xumo
Thomas Dodson, Senior Director, Platform Operations, Programming & Content, Roku
Stephen Hodge, CEO, OTTera
Erick Opeka, President & Chief Strategy Officer, Cineverse Katherine Pond, Group Vice President, Platform, Content, & Partnerships, VIZIO

310:20 AM | OTT.X X-FRONTS Value Proposition

OTT.X X-FRONTS Value Proposition

Speakers

TBA

410:30 AM | Maximizing Value for Advertisers & Brands

Explore diverse monetization and business models, from traditional ad placements to sponsorships, integrations, & more to identify the most effective strategies for brands and advertisers in the FAST streaming space.

Moderator

Don Lupo, Executive Director, ThinkLA

Speakers

Fred Godfrey, Co-Founder & CEO, Origin
Ken Weiner, CTO, GumGum

511:15 AM | Contextual Targeting

Contextual targeting sits at the juncture of two major digital industry trends: the rapid growth of digital video consumption, and the search for strategies to deploy and scale ad campaigns without relying on third-party cookies. Learn more about the potential of contextual targeting in OTT and its capability of providing advertisers with actionable consumer insights to refine and optimize targeting strategies.

Moderator

David Bloom, Senior Contributor, Forbes

Speaker

Alan Wolk, Co-Founder & Lead Analyst, TVREV

611:35 AM | The FAST Consumer Interface. Improving the User Experience

FAST has improved markedly in recent years. Content-wise, it is no longer the domain of digital shorts, recycled news clips and straight-to-DVD movies finding a new home. Most Big Media brands now have a presence on FAST. The viewing experience has also come on in leaps and bounds. Still, there are several areas where FAST can improve both the consumer and supplier experience.

Moderator

Kirby Grines, Founder & CEO, 43Twnety

Speakers

Jason Jewett, Lead Product Manager, Sling Freestream
Michael Kohn, Principal, Michael Kohn Consulting
John Marchesini, Co-Founder & COO, IndiCue
Siva Natarajan, SVP, Strategy, Business Operations & New Product Initiatives, Amagi

711:50 AM | Trivia Challenge

Trivia Challenge

Speakers

TBA

812:00 PM | Research Roundup | Global FAST Trends

Research Roundup | Global FAST Trends

Above the Border

Guney Yasavur, Vice President, Cineplex

Below the Border

Tom Gennari, CEO, BB Media

Europe, Asia, Africa, & Beyond

James Duvall, Principal Analyst – Head of Entertainment, Futuresource Consulting

Presented by:


SPONSORS

If you are interested in sponsoring this year’s OTT.X Fall Summit, CLICK HERE or email Steve Apple at sapple@ottx.org.