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ABOUT
OTT.X brings together content creators, platforms, & technology partners to share insights, innovation, & build meaningful relationships that empower an open, inclusive, and forward-thinking streaming industry where diverse voices thrive, emerging platforms flourish, and audiences connect with content in bold new ways.
Our mission is to empower the growth and success of CTV, OTT, Streaming and the larger media & entertainment industry by fostering opportunities to Connect, Learn, & Solve.
What We Do

Connect
OTT.X creates spaces—both virtual and in-person—for media & entertainment industry professionals to build meaningful relationships, discover new partners, and expand their networks.

Learn
Through events, webinars, and working groups, OTT.X provides insights into market trends, best practices, and emerging technologies. Members gain exclusive knowledge that helps them navigate and lead in the fast-changing streaming landscape.

Solve
OTT.X serves as a forum for addressing shared industry challenges, from technical standards to business models. Together, our community develops solutions that drive innovation and shape the future of streaming.
Member News & Upcoming Events
- The Operating Model That Keeps Breaking Media Companies
- YouTube Revenue for Full-Year 2025 Topped $60 Billion
- News Viewers Engage with Fox One Longer, More Often
- News Industry Faces Twin Pressure from AI and Influencers in 2026
- Share of Audience who Watched a Title Available on Platform X & then Watched a Title on HBO Max
Where Broadcast Meets Its Next Evolution
The annual OTT.X Breakfast at NAB returns to Las Vegas in April 2026, bringing together the most influential voices shaping the future of broadcasting, streaming, CTV, and the broader media & entertainment ecosystem.
OTT.X is now accepting proposals for sponsor-supported thought leadership sessions at the 2026 OTT.X Breakfast @ NAB.
Rooted in emerging developments and breakthrough strategies, OTT.X Webinars serve as a trusted forum to connect, learn, and solve. These webinars offer an accessible and invaluable way to stay informed, sharpen expertise, and stay ahead in CTV, OTT, streaming and digital distribution. OTT.X is now accepting webinar proposals for 2026.
-The Reordering of Streaming Economics
- IAB 2026 Outlook Study Forecasts 9.5% Growth in U.S. Ad Spend, Fueled by Digital Growth
- Hub: Short-Form Video Impacting Consumer Time Spent on TV, Movies
- Prime Video Returns to Weekly Nationwide Television Prominence Live-Streaming NBA Games
- Substack Is Launching a TV App
- Global Streaming Revenue Earned for Netflix by "Stranger Things"
- Power Moves, Not Just Big Spends
- Sony’s TV business is being taken over by TCL
- Samsung TV Plus Tops 100 Million Monthly Active Users Worldwide
- Video Streaming App Downloads Boomed in 2025, Fueled by Microdramas
- ElementalTV Unveils SARAH, the First Publisher‑Centric Agentic Research and Sales Assistant Built for CTV
- Global Demand for "Heated Rivalry" vs "Schitt's Creek"
- Apple Didn’t Lose the AI Race. It Bought Time, Leverage, and Control
- Versant Completes Acquisition of Free TV Networks
- TikTok, BuzzFeed Jump Into the Microdrama Race
- Bears vs. Packers on Prime Video Sets Streaming Record
- Agentic AI Comes into Play for CTV Ad Planning, Buying
- Hub: Strong Consumer Interest in AI for Discovery and When Use Is Transparent
- License to License: Why Amazon Is Comfortable Sending Bond to Netflix
- Cineverse Acquires Giant Worldwide and Integrates Service into Matchpoin Platform
- DoubleVerify Taps IMDB Data To Improve Streaming-TV Brand Safety
- Speakers at Annual OTT.X Breakfast Focus on Streaming’s Growing Ad Business
- Disney+ Prepares to Embrace Microcontent in 2026
- Demand Shares for Series by Corporate Owner
At the OTT.X Breakfast at CES, Parks Associates will present new findings from its S.O.S. – State of Streaming Report, based on primary research from 8,000 U.S. broadband households. The session delivers a data-driven look at how consumer behavior, monetization models, and platform loyalty are reshaping the streaming ecosystem.
Get an inside look at standout trends emerging from this year’s CES Innovation Awards program with judge Allan McLennan. This session offers OTT.X members an early preview of the technologies poised to influence streaming and digital entertainment in 2026.
Get an insider look at what the financial world really thinks about streaming’s next phase. This session reveals the trends, monetization strategies, and market shifts Wall Street is betting on as we move into 2026.
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Explore how the NFL Channel is expanding the league’s digital footprint, setting industry-wide trends, and creating new opportunities for advertisers, distribution partners, and content creators.
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OTT.X is proud to partner with ThinkLA, a leading media, marketing, and advertising collective, in celebration of the annual Toys for Tots Holiday Party. As part of this partnership, ThinkLA is extending a 20% discount to the OTT.X community. Use code ENJOY today through Friday before late pricing begins.
Understand where FAST and AVOD are going and how leading players are shaping the future of free streaming and navigating new opportunities across platforms.
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From vertical feeds to the living-room screen, storytelling is evolving FAST.
Microdramas and creator channels are turning viewers into communities.
And short-form content is redefining what audiences expect from streaming.
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TVIQ is a CTV revenue operations company that was founded on a bold idea: CTV publishers deserve the opportunity to maximize their revenue by controlling their inventory, data, and relationships with the broader ecosystem. TVIQ combines advanced technology with human expertise to unlock the true economic potential of connected TV.
The AdGood Foundation is the first nonprofit dedicated to democratizing access to premium Connected TV (CTV) advertising for mission-driven organizations. AdGood transforms unused and donated CTV ad inventory into affordable opportunities for nonprofits, empowering them to amplify their stories, attract new donors, and drive meaningful impact.
Streaming is breaking free from the living room with content now reaching audiences across airports, gyms, retail spaces, and more. industry leaders from CTV, ad tech, and OOH will explore how streaming companies are extending their reach into public environments through data-driven strategies and innovative formats.
KweliTV offers audiences unparalleled access to films, documentaries, series, events and immersive experiences that celebrate Black stories from around the world. Accessible worldwide, kweliTV is available across multiple mobile and TV platforms, libraries and educational institutions.
This launch marks Cineverse's first release of apps specifically targeting in-car infotainment systems built by Matchpoint™ – its industry-leading media supply chain platform which automates complex workflows and streamlines content delivery
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