United in Innovation
The annual OTT.X Breakfast at CES returns to Las Vegas on January 6, 2026, bringing together the most influential voices shaping the future of CTV, OTT, streaming, and the broader entertainment ecosystem. Kick off your morning at the 2026 Consumer Electronics Show with an exclusive, high-level gathering designed to spark new ideas, strengthen partnerships, and set the industry agenda for the year ahead.
Featuring future-forward programming, meaningful conversations, and a full, hearty breakfast, this event convenes a powerful community of executives, innovators, and dealmakers who come ready to connect, collaborate, and chart what’s next. Each year, the OTT.X Breakfast sets the tone for the trends, opportunities, and breakthroughs that will define the months to come—making it a can’t-miss kickoff to CES.
Who You’ll Meet
An influential mix of leaders from across the CTV, OTT, Streaming and M&E ecosystem — including OEMs, retailers, platforms, FAST channels, devices, studios, ad-tech innovators, data companies, agencies, and emerging tech disruptors.
Set the Stage for 2026
Kick off CES with future-forward programming that sets the tone for 2026. Gain early insights from industry innovators, dive into the State of Streaming, and connect with executives shaping the next wave of CTV, OTT, Streaming, and content distribution.
Mark Your Calendar
Join us in Las Vegas on January 6, 2026, from 8:00 AM – 11:00 AM, at the Stirling Club — an exclusive venue just steps from the CES action and the perfect setting to start your CES week with clarity, connections, and big ideas. This year’s breakfast is hosted as a courtesy by ITN Distribution.
Call for Thought Leadership Programming
OTT.X is now accepting proposals for thought leadership sessions and discussions supported by event partners for the 2026 OTT.X Breakfast @ CES. Lead the conversation through curated programming segments that inform, inspire, and drive meaningful industry dialogue.
Why Participate?
- Position your company as a thought leader in front of top decision-makers across OTT, streaming, and content distribution.
- Showcase innovation and partnerships shaping the future of entertainment.
- Connect with buyers, platforms, ad-tech, data, and content leaders attending CES from around the world.
Programming Opportunities
- Case studies or spotlights demonstrating measurable success in streaming, advertising, or content delivery
- Fireside chats or conversations featuring your executive or alongside a partner.
- Panel discussions highlighting key industry challenges and opportunities
- Creative concepts — we welcome unique session formats and ideas that best showcase your company’s insights and expertise.
Potential Areas of Focus
- The evolution of CTV and FAST monetization strategies
- Programmatic innovation and audience targeting in streaming
- Sports, live events, and premium content rights in the OTT landscape
- The rise of user-generated and short-form content in premium ecosystems
- Data, identity, and measurement challenges
- Brand safety, ad quality, and transparency in streaming
- Content discovery, curation, and metadata optimization
- AI and automation driving new efficiencies across distribution and ad operations
- Convergence of streaming and out-of-home or retail media environments
Submit Your Session Proposal
Space is limited and programming slots are expected to fill quickly. Submit your sponsor-led programming proposal today to secure your company’s place on stage at one of CES’s most anticipated streaming industry events.
SPEAKERS
Stuart Alson
President
ITN Distribution
Hollie Choi
President & CEO
OTT.X
Mathias Guille
Vice President, Cloud Platform
Broadpeak
Michael Goodman
Sr Consulting Analyst,
Parks Associates
Allan McLennan
Founder & Chief Executive
PADEM Media Group
Adam Rumanek
Founder & CEO
Aux Mode
Schedule
Featured Sessions
More programming details coming soon.
State of Streaming Report
Parks Associates will present insights from its JUST RELEASED S.O.S. State of Streaming Report. This research, with support from Adeia, Broadpeak, Interdigital, Sling, Skreens, Philo offers an in-depth examination of the evolving video landscape as consumers shift from traditional pay TV to digital streaming. Based on insights from 8,000 U.S. broadband households, it explores adoption trends, engagement patterns, and the forces driving loyalty and churn. The presentation will highlights the rise of hybrid monetization models, the growing influence of ad-supported and FAST platforms, and the expanding role of connected TVs.
About the State of Streaming Report
This S.O.S. State of Streaming Inaugural Annual Report provides an in-depth look at the ongoing transformation of the video services landscape as the market continues to evolve from traditional pay TV to digital and streaming-based models. The analysis captures key moments of industry transition, exploring how shifting consumer preferences, new business models, and emerging technologies are redefining the video experience and industry. Drawing on Parks Associates’ longitudinal survey data from 8,000 U.S. broadband households, the report offers a detailed view of adoption trends, engagement patterns, and the factors influencing loyalty and churn. Thank you to OTT.X and The.Desk for the distribution and media partnerships.
Presented By:
Michael Goodman, Sr Consulting Analyst, Parks Associates
CES Innovation Insights for 2026
Get an inside look at standout trends from this year’s CES Innovation program with judge Allan McLennan. This quick preview highlights technologies to watch at CES and offers OTT.X members early insights into how innovation may shape the year ahead in streaming and digital entertainment.
About the The CES Innovation Awards
The CES Innovation Awards® 2026 program is an annual competition honoring outstanding design and engineering in consumer technology products. For decades, the program recognizes honorees in a multitude of consumer technology product categories and distinguishes the highest rated in each. The program has a history of honoring innovations like Ford F-150 Pro Trailer Backup Assist, LG Electronics World's First Blu-Ray Recorder / DVR Combo, and iRobot Scooba.
Presented By:
Allan McLennan, Founder & Chief Executive, PADEM Media Group
Register Now
Free for OTT.X Members
- OTT.X Members receive complimentary admission to the OTT.X Breakfast at CES.
- To redeem your free admission, simply reach out to the OTT.X team or Click Here
- Breakfast is included for all attendees.
- Early bird registration runs through December 5th.
Sponsors
Industry Partners
Previous Attendees
- 3Play Media
- 43Twenty
- 7 Miles Global
- A+E Networks
- AdGood Foundation
- Advantage Video Systems
- Agit Studios
- Alliance Entertainment
- Amagi
- Amazon
- Amazon Prime Video
- Amazon Web Services
- America's Test Kitchen
- AMC Networks
- Apple
- Arcvideo
- Arise Communications
- Aux Mode
- Bango
- BeeYout.tv
- Bell Canada
- Bitcentral
- Blu Digital
- Blue Ant Media
- Broadpeak
- Bubble Agency
- C15 Studio
- Castify.ai
- Cineverse
- Codemill
- Comcast
- CPB
- Deepdub
- Double Dog
- Dovetail Creative
- echo3D
- Electric Entertainment
- ElementalTV
- Epidemic Sound
- Equativ
- Equatuv
- Fabric
- Fluorescent Media
- FPT Software
- Giant Worldwide
- GoGo CTV
- Gracenote
- GSC Consulting
- GTM Consulting
- GumGum
- Hawk Ventures
- Integration Therapy
- ITN Distribution, Inc.
- ITN Studios
- JamLoop
- JWP Connatix
- Katch
- LG electronics
- Magnolia Home Entertainment
- Marketing Completion Fund
- MediadataTV
- MediaMelon, Inc.
- Multicom Entertainment
- Needham & Company
- Olympusat
- Omdia
- OmniMedia Solutions Group
- Orka TV
- PADEM Media Group
- Paramount Pictures
- Parks Associates
- PBS Distribution
- Pixelogic
- Plex
- PRcoms
- Quick and
- Rasenberger Media
- Revry
- Roku
- Sabio
- SoFast
- Spherex
- Stadium Media
- Stingray
- StreamVantage
- Studio Dome
- SVTA
- SymphonyAI
- SymphonyAI Media
- Synamedia
- Telemedellin
- Telestream
- Tellnology Consulting
- The CES Bible
- The Lippin Group
- ThinkAnalytics
- Three Gingers Entertainment
- TMRW Sports
- TotalMedia Inc
- Tricoast Media
- Tubi
- TVNZ
- Universal Search And Discovery
- VideoElephant
- Visaic, Inc.
- Visionular
- Whip Media
- Women In Tech Hollywood (WITH)
- Wurl, LLC
- Xenon Pictures
- XL8 Inc
- YouTube