With over 20 years across the media supply chain, from producing content to leading global distribution teams, I’ve seen what happens when systems collapse and how to scale them intentionally.

• Industry Impact: Chair of the Metadata Working Group, contributor to SVTA standards.
• Operational Achievements: Built full-scale content teams, led a metadata overhaul for a streaming platform, cutting delivery errors by 40%.
• Executive Alignment: Advised C-suite leaders on operational strategy, bridging execution and vision.

Having worked from the ground up (including 2 a.m. delivery emergencies) to boardroom strategy, I uniquely bridge tactical know-how with executive-level perspective.

I have worked across every area of the media supply chain. I have written delivery specifications, overseen vendor performance, built full-scale content operations teams, and led complex enterprise transitions. I have stabilized pipelines, resolved failed deliveries, created scalable workflows, and advised executives in moments where operational choices directly affect business outcomes.

I founded Integration Therapy because too many companies treat operations as a back-office issue to fix later. I see it differently. Operations are one of the most overlooked drivers of growth, innovation, and clarity. If your systems are slowing you down, your strategy alone cannot deliver. I help companies fix that.​

From Execution to Executive Strategy

I started by doing the work. I wrote copy, built metadata operations, managed delivery pipelines, and sat in the daily tension between quality, speed, and budget. I have been the person re-transcoding the Hulu delivery on a Hitachi drive at 2 a.m. and the person cleaning up what others missed. That lived experience still shapes how I work.

Over time, I moved into leadership roles where I built teams, redesigned systems, and helped executives align their operations with the realities of demand and constraints. Whether the company is a pre-seed startup or a global media brand, my focus is always the same. Build systems that support scale without stifling innovation.

A Personal Note

I believe in growth that protects people. I believe in systems that make creative work easier. And I believe that when operations are built with intention, leadership can focus on what matters most.

Also, Ruby, my dog and unofficial metadata mascot, occasionally makes cameos in person and in video meetings. She is my service dog and a steady partner in managing an acquired neurodiversity that shapes how I work. She is a big fan of aligned systems, hand puppets, and long walks.