Sabio Holdings
Event Details
A technology provider in the high-growth advertising areas of connected TV (“CTV”) and over-the-top (“OTT”) streaming, where viewership in 2022 is expected to rise to over 221 million users in the United States CTV market alone[1]. Sabio’s full CTV/OTT technology stack and services enables global distribution ,monetizes, and provides analytics for content creator CTV/OTT apps and the brands and agencies that want to partner with them. Sabio’s wholly owned subsidiaries include Vidillion Corp., a CTV/OTT technology pioneer (whose business was acquired subsequent to year-end) that creates and distributes ad-supported CTV/OTT apps on platforms such as Roku, Vizio, Amazon Fire, Disney + and others. In addition, the Company’s wholly owned Sabio, Inc. subsidiary works with major brands and agencies, through its propriety Demand Side Platform (DSP) and ad server, to provide targeted campaign solutions to top agencies and the brands they’re present by filling the ad slots in Vidillion and other non-Vidillion CTV/OTT apps. Lastly, its wholly owned AppScience, Inc. (“App Science”) subsidiary, powered by its App Science™ Data Management Platform (“DMP”), has pioneered a privacy compliant, non-cookie cross screen household graph of 55 million validated homes that connects insights between mobile apps, CTV/OTT apps, podcast data, along with other data points to better understand consumer behaviors at scale.