WWE Raw is averaging 6.5M viewing hours per week on Netflix and driving some of the lowest churn rates for a live event on the platform. Its serialized, year-round format has made it Netflix’s first true habit-forming show, despite being available in only 12 markets.
2025 OTT.X Summit - Full Speaker Lineup — Next Week
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Spotify Brings Video Podcasts to Netflix, Samsung TV Plus
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Cracking the Code on Media Supply Chain Complexity
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EverPass Media and ESPN Bring ESPN+ Content to Commercial Businesses with Multi-Year Licensing Agreement
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OTT.X Summit - Next Week - The Streaming, CTV and OOH Media Convergence
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How WWE Turned Netflix Into a Scheduled Habit
WWE Raw is averaging 6.5M viewing hours per week on Netflix and driving some of the lowest churn rates for a live event on the platform. Its serialized, year-round format has made it Netflix’s first true habit-forming show, despite being available in only 12 markets.
The Take
Netflix didn’t just buy wrestling, it bought a weekly routine. WWE Raw is quietly reshaping Netflix into an appointment platform and positioning it for a habit-driven future in live entertainment.
Read the Full Analysis: The Streaming Wars
2025 OTT.X Summit - Full Speaker Lineup — Next Week
We are just one week away from the 7th Annual OTT.X Summit, taking place October 22 in Los Angeles.
As the lines between content and distribution become increasingly blurred and connected, the opportunities and challenges for growth are multiplying.
The OTT.X Summit is where the industry comes together to make sense of this moment, identify growth opportunities, and chart the path forward in a rapidly shifting landscape.
This year’s Summit features a strong and versatile lineup of executives, thought leaders, and innovators from across studios, platforms, ad tech, Wall Street, and content creation. From leading analysts’ perspectives to hands-on success stories, you’ll hear directly from the leaders driving the future of digital distribution.
In partnership with Pepperdine Graziadio Business School, the Summit will be presented alongside the 4th annual Entertainment Evolution Symposium (EES) — featuring executives from Dhar Mann Studios, United Talent Agency, Activision, and Meta Games.
The OTT.X Summit is free for OTT.X members and general admission tickets are available for $400.00. Registration for the event closes on Monday October 20th.
Spotify Brings Video Podcasts to Netflix, Samsung TV Plus
Spotify is bringing video podcasts to streaming TV under a deal with SVOD giant Netflix, announced Tuesday. But that’s not the only platform Spotify’s making its video podcasts available on CTV. On Wednesday free ad-supported streaming service Samsung TV Plus announced the launch of an exclusive The Ringer channel, featuring curated video podcast episodes and marking Spotify’s first-ever 24/7 FAST channel.
First, the Netflix news – which also marks the subscription streaming leader’s first official foray into podcasts on its platform.
Starting in early 2026, Netflix subscribers in the U.S. will be able to watch select Spotify Studios and The Ringer video podcasts – with 16 shows to start that span sports, culture, entertainment and true crime. Spotify said additional market rollouts will follow.
And Netflix isn’t the only streamer looking to bring popular video podcasts from Spotify into its entertainment mix.
Samsung TV Plus – the built-in free streaming service on Samsung devices – is exclusively launching Spotify’s first-ever FAST channel with The Ringer.
First announced at Samsung Ads’ NewFronts presentation, the 24-7 linear channel will feature curated episodes from popular collections of Bill Simmons-founded The Ringer.
Read the Full Story: StreamTV Insider
Cracking the Code on Media Supply Chain Complexity
The entertainment industry has undergone a radical transformation over the past two decades, driven by the rise of digital platforms, global distribution models, and evolving audience behavior. Yet amidst this technological revolution, one critical part of the infrastructure has remained too complex for transformation: the media supply chain.
Modern media distribution supply chains are extremely dense ecosystems involving multiple interdependent players, each with its own priorities, technologies, and contractual obligations. Coordination between all players is not just a technical exercise, but a complex choreography of rights management, technology, and business strategy, with hundreds of billions of dollars at stake.
This complexity has led to high costs, frequent errors, and a lack of scalability and agility for content providers. But what can be done to solve it? First, let’s take a deeper look at why it exists.
The industry is at last embracing the reality of end-to-end automation. Automated platforms are proving that automation isn’t just faster, cheaper, and more accurate than manual workflows—it’s transformative. Companies that make the leap gain the freedom to focus on what truly drives competitive advantage: scalability, agility, creativity, and growth.
Read the Full Article: Matchpoint
EverPass Media and ESPN Bring ESPN+ Content to Commercial Businesses with Multi-Year Licensing Agreement
EverPass Media (“EverPass”), the premier streaming platform delivering premium live sports content to commercial businesses, and ESPN today announced a multi-year licensing agreement in which EverPass will hold the rights to market, sell and distribute ESPN+ to commercial businesses in the U.S. Under this agreement, ESPN+ will be sold as a separate package to both existing and new EverPass customers, allowing them to stream ESPN+ in bars, restaurants, hotels and other commercial establishments. The ESPN+ package will be available for customers starting October.
This new agreement includes access to over 2,200+ live events every year from top leagues all over the world, which will all be available to stream directly through EverPass’ platform. Highlights from ESPN+ include:
- College football and basketball from the SEC, Big 12, ACC, Big East, conference tournaments, and more;
- Top-tier international soccer from LALIGA, Bundesliga, the FA Cup and Copa del Rey;
- Around 50 ESPN+ exclusive regular season NHL games;
UFC Fight Nights, including select preliminary bouts and main cards through the end of 2025; - PGA TOUR LIVE events
- Select coverage of major tennis tournaments, including the US Open and Wimbledon; and
- Select coverage of cricket tours in the West Indies and New Zealand, NLL and PLL lacrosse games and other niche sporting events.
“This is an important step forward for EverPass and the commercial marketplace,” said Alex Kaplan, CEO of EverPass Media. “Working with ESPN, one of the most iconic brands in global sports, brings year-round streaming content to bars, restaurants, hotels, and other venues. With access to premium content from the NFL, NHL, NCAA, PGA TOUR, soccer and more, ESPN+ adds tremendous value to our platform and to the businesses we serve.”
Read the Full Article: EverPass
2025 OTT.X Summit - Next Week - The Streaming, CTV and OOH Media Convergence
Content is now extending far beyond the living room reaching audiences across dynamic out-of-home (OOH) environments.
From retail screens and rideshares to gyms, airports, and beyond, public spaces are becoming powerful new extensions of the streaming ecosystem.
Explore how companies rooted in the world of CTV and digital streaming are moving beyond the home to deliver premium, data-driven content in real-world environments at the 2025 OTT.X Summit.
Speakers
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- Moderator: Jay Tucker, Executive Director, Center for Media, Entertainment & Sports, UCLA Anderson School of Management
- Lynnwood Bibbens, Chairman & Chief Executive Officer, Reach TV
- Bryan Icenhower, Chief Marketing Officer, EverPass Media
- Johnny O'Neill, Customer Success Director, VideoElephant
- Blake Sabatinelli, Chief Executive Officer, Atmosphere
- Lena Wasikowski, Head of Content, Synamedia
Hear from innovators across content platforms, ad tech, and OOH networks who are reimagining how streaming content can thrive outside traditional screens, unlocking new creative formats, audience touchpoints, and monetization opportunities.
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As the lines blur between connected and physical, in-home and out-of-home, discover why the next evolution of streaming might be playing out everywhere your audience already is.
Streaming Success Rate by Country of Origin
Presented By:
Parrot Analytics' Streaming Economics reveals which countries are becoming reliable international hit makers for streaming.
Key Findings
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- The hit rate of a country’s content is an important measure of success that goes beyond sheer volume of output or the success of a few outliers.
- The series and movies coming out of South Korea have become reliable performers for streaming platforms. Nearly 30% of the country’s titles make it into the top 20% of non-English titles measured by streaming revenue.
- Spain has quietly become a consistent hit factory as well. 26.1% of its titles made it into the top tier of financial performers on streaming, beating out even Japan, one of the most valuable content exporters in the world.
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- Fox Goes All In on Vertical Video with Holywater Deal. The Streaming Wars
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